Parfums Christian Dior

EDITORIAL LINE

CREATE THE DIOR BEAUTY DIGITAL EDITORIAL LINE.

DRAMA breaks down the silos between Dior perfume, beauty care, and make-up with
its creation of a digital editorial line for Dior Beauty, conceived as a complete media.

APPROACH

Fueled by a program schedule designed and produced by the DRAMA editorial committee,
the Dior Beauty media fuses the brand's messages to effectively engage its audience.